Whatever you like

Welcome to Groundswell

What is surf paradise? Is it a place? A state of mind? What does surf paradise mean to you? Groundswell is all about finding that place. Whether it's checking out the latest gear, immersing yourself in the surfing lifestyle, or watching some of the sickest video this side of the pipeline, we've got you covered.

On our site you'll find:

The latest gear

Surfing journals

Surfing photos

Competition videos

Surf condition reports

...and much more!

So take off your sandals and wax your board up... you're here. And hey, if you are ever in Ventura, CA, look us up!

Latest News

Simon Craven wins the Maui invitational.

Late July saw some of the best surfing the world has ever seen. The water temperature and currents brought perfect conditions for the Maui Invitational and the field wasted no time in shredding last year's scores. When the dust settled Simon Craven won his first ever Maui title. Fresh off his win in Australia, it looks like Simon's a name we'll be hearing a lot of in the future!

Velosurty releases new board

Up and coming surf shop Velosurty released a their new long board last month. "Keerang!" echo's the super-hero theme of their last long board, "Bang-Pow!" Artist Kelly Crandle supplies the look and feel. This board guarantees a smooth ride and eye-catching looks. In stores next month. While you're at it, check out our new boards as well!

Like the new look?

You may have noticed things look a little different here at Groundswell! We'll we decided it was time for a change and wanted a fresher look. Thanks to the awesome web techniques we learned from lynda.com, we were able to completely redesign the site. If you are interested in web design at all you should probably check them out as well!


surf1 This month's surfer's journal

Josh Cambria pens this month's surfer journal. Check out his month-long surfing experience as he surfs up the coast from San Diego up to Ventura. Along the way he meets several celebrities and finds a new favorite board. Check it out.

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Check out our new board

Looking for a hot new board? Check out our new Fearless board from legendary shaper Carl Benson.


Photos anyone?

Care to check out this month's featured photo gallery? Todd Crampton almost gets run over by wind surfers in Ventura and we are there! You know you want to watch!